elordi.jon@gmail.com Looking back at my time as ISI’s Director of Marketing As the year comes to a close, it’s a natural time to reflect on accomplishments and milestones. With that in mind, I wanted to take a moment to review my …
I’ve gotten rid of most of my social media channels(I just don’t enjoy it anymore), so I’ve been spending more time on Reddit. One subreddit I spend a good amount of time on is the DataIsBeautiful subreddit. I’ve been getting …
For this week’s project I wanted to work with pulling data using python, turning that data into a CSV, and then creating an interesting dashboard with that data. The end result is this dashboard and I explain the process of …
This is my first attempt at making data visualization in Tableau after almost four and a half years. I recently have decided to start doing more data side projects. I really enjoy doing them and this dashboard was my attempt …
Google’s primary goal is to encourage advertisers to spend money. While they may have some interest in your campaign’s success, their main objective is to ensure you continue spending. For this reason, it’s important to approach Google’s recommendations with caution, …
Claude Hopkins is a foundational figure in the history of marketing, often referenced alongside other industry legends like David Ogilvy, Victor Schwab, Howard Gossage, and Edward Bernays. Born in 1866 in Hillsdale, Michigan—incidentally, the same town where I attended college—Hopkins …
I’ve been exploring strategies to accelerate YouTube channel growth. To date, the growth on our channel has been entirely organic, driven by systems I’ve implemented to consistently publish content and YouTube Shorts. This steady approach has led to several viral …
On March 4th, 2024, the Intercollegiate Studies Institute (ISI), in collaboration with Beck&Stone, successfully launched the new Modern Age website. As the Director of Marketing for ISI, I was tasked with overseeing this significant project. After several months of dedicated …
Before I joined the Intercollegiate Studies Institute (ISI), the organization had never had a dedicated marketing director. Marketing efforts were typically handled as a secondary responsibility, which meant that digital growth was often deprioritized. One of my primary focuses as …
Project Overview Objective:The primary goal of this project was to address the widespread issue of outdated, slow, and visually unappealing Catholic websites. Many of these sites, which serve as key resources for Catholics seeking prayers and guidance, were created over …